Recently, I’ve been using Twitter a lot. I find it to be fairly useful for me, because it cuts down on the miscellany I post to the Internet as walls of text (like this blog). If I’m excited or upset about some little thing, rather than coming over here or to my LiveJournal clone, I’ll just make a tweet. It keeps that kind of stuff from spilling over into the Blivet. Well, not entirely, because I do have a Twitter widget here, so that shit still gets thrown into my five-pound sack. It’s just in a separate compartment.
It seems everybody’s favorite scourge, the Internet spammer, likes Twitter, too. A little while ago I blocked my first truly spam mention. It was basically “@you this product does x”. I’m sure now that I am out there on this service I will be getting a lot more of those. I’m not even counting the business accounts that have started following me because I mentioned something to do with their products, like John Fluevog Shoes, or the Gundam website that started following me after I replied to a friend’s post. Those at least are somewhat targeted. I mentioned their product/interest, so they picked me up as someone who might have an interest in their product. What I am counting as true spam is the completely unsolicited, and unprovoked scatter gun messages like I received today.
The Blivet, too, has gotten its share of spam. Since this blog went live, it has received nine comments; all of them were Viagra advertisements. Most were made to my flight post. I am still trying to figure that out, because I’ve made other posts since then, but they don’t seem to be a spam magnet in the same way.
I’m not here to complain about spam. Because, let’s face it, there is not a whole lot I can do about it. Both WordPress and my Twitter client make it easy to filter, block, and report. E-mail clients, some antivirus software, and our ISPs give us anti-spam tools, too. So I just don’t get too upset about it. It’s not worth the time and energy.
One thing I do dislike about spam, though. The name. Because — and some of you may think me crazy — I actually like SPAM. It’s actually one of my favorite meats to have with breakfast. When I was younger, my family used to have it with eggs regularly. And we would fry it up for sandwiches. Personally I find it tasty. In Hawaii, they do incredible things with the product. So I’m a little perturbed to see this venerable product maligned so, though if you look at the purported origins of the Internet term, I guess it makes some sense.
The funny thing about it, though, and the observation that prompted me to write about this today, is that spam has been with us long before Twitter, or blogs, or e-mail, or Monty Python’s Flying Circus. Even before SPAM. Think about it. Before the Internet was in widespread use, we had telemarketers. And before that got big, we had junk mail. And carry-out menus rolled up and stuck on the door. Fliers stuck under your windshield wiper. Billboards. And before electricity or massive postal services, there were guys on the street with handbills, hawking their products or their opinions to anyone who got close. And before that some guy with a half-baked scheme who stood in the Agora all day and refused to shut up.
Spam’s not new.
It’s the same old thing repackaged. The only difference now is that there’s more of it, because the variety and capacity of communications media has expanded so much. And even with all the new technology, all the old forms of spam remain with us. Information spam has always been with us. And it always will be. There’s no getting rid of it. Because it’s a function of being out there. Whether it’s on the street, or in the phone book, or on the internet. If you expose yourself to communication and information, you are are going to get some you don’t want. It’s a product of our social nature. And as long as we expand our capacity to communicate, the amount of it will increase. And even if we shut one source down, another will come to take it’s place. You can’t get rid of it. The most you can do is find some way to filter it; tune out the noise so that you can get the information you need. Information spam, unlike the canned meat product, has no shelf life.
What will spam’s next frontier be?
